What forms of payment does Lake Quincy Media accept?

We accept credit card payment (Visa, Mastercard, Discover, and American Express) via our secure payment system, powered by Authorize.Net. We also accept payment via check, money order and PayPal. Wired funds may be accepted upon request.

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What sizes of image advertisements can Lake Quincy Media accept?

We currently support Interactive Marketing Units (IMU) in the following dimensions (for image/rich media):

• 468x60 IMU Full Banner [IAB Standard]
• 728x90 IMU Leaderboard [IAB Standard]
• 336x280 IMU Large Rectangle [IAB Standard]
• 300x250 IMU Medium Rectangle [IAB Standard]
• 120x600 IMU Skyscraper [IAB Standard]
• 160x600 IMU Wide Skyscraper [IAB Standard]
• 125x125 Square

On request, we can also support other IAB standard formats, though our initial inventory will likely be limited until we entice a number of publishers to begin running the new format.

We also support text "spotlight" advertisements in the following channels:

• Software Products
• Web Hosting

These are rotating placements consisting of two lines of text, typically about 20-25 words total. We will also be selling text links in the very near future. Please contact us if you are interested in text links.

For a complete list of image advertisements along with sample ads, file sizes, supported formats, etc. see our Media Kit.

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What forms of rich media (Flash, EyeBlaster, etc.) does Lake Quincy Media support?

Lake Quincy Media currently supports Flash, Eyeblaster, and expanding image advertisements and will soon support Silverlight. Lake Quincy Media does not support pop-up, pop-under, interstitial, or floating advertisements at this time. If you are interested in Silverlight or any other rich format, please contact us to see how soon it will be available.

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What are Product or Hosting Spotlight advertisements?

Product and Hosting Spotlights are text-based advertisements that are supported across our network of sites. They rotate between advertisers, just like the traditional graphic banner ads. Product Spotlights are limited to providers of products and services; Hosting Spotlights are limited to hosting providers and related services. In addition to having great user appeal, Spotlights have the advantage of being easy to create and tweak, allowing you to create very effective advertising with limited production costs. For more information on making your products and services shine in our Spotlight, please click here.

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Can I submit multiple creatives for DevMavens and have them share my slot's impressions?

Yes. Just like you can with the impressions-based Run of Network advertising in the Lake Quincy Media network you may also submit multiple creatives to share your DevMavens slot to do split-testing and see which creative performs the best. When you submit your ad image(s) and text to your account manager, just make sure he/she is aware that this is your intention and at what percentage you want your ads to be split.

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Why do I consistently receive more impressions that I was promised?

We reserve the right to overdeliver.

We try to flight the impressions that you contract with us evenly over the course of your campaign. In some cases, we have additional impressions available in a particular format, so we deliver those impressions as bonus impressions on active campaigns.

Of course, we can’t guarantee that you will receive bonus impressions or the number that might be available. However, we do guarantee that we will never end a campaign earlier than our contract because we have already met the specified number of impressions, nor will we ever charge any of our customers for impressions beyond the contracted amount. If for some reason it is a problem for you to receive additional bonus impressions, let your account manager know and we will make every attempt to match the numbers specified in your contract.

Otherwise, please accept these bonus impressions as our gift to you – it’s our way of saying “Thank you for choosing Lake Quincy Media!”

I’d like to track the clicks I receive from my ads via my site’s log files. What should I be looking for?

Lake Quincy Media’s AdSignia system uses JavaScript to display advertisements directly on our Publishers’ pages. As a result, clicks on these advertisements will show a REFERER in your log files for the page on which the ad was displayed. Thus, you will most likely never see “lakequincy.com” or any variation of this domain in your referring sites. What you will see are our publisher sites individually, allowing you to analyze which sites and even which pages are providing you with the best results (don’t forget you can target your campaign to specific pages or sets of pages if you like). If you would like to be able to easily track the total referrals you are receiving from Lake Quincy Media, we recommend the use of a special URL for your campaign. Many of our customers use a separate custom URL for each campaign or even each advertisement to track its effectiveness. Depending on your needs, you might simply have all of your ads link to http://domain.com/?lqm or you might use a redirect page on your site such as http://domain.com/lqm.aspx which in turn redirects the user back to your home page. By counting the number of requests for /?lqm or /lqm.aspx in your web logs you will be able to determine how many referrals were sent from your campaign. Another best practice is to create a custom landing page specific to your campaign. Learn more about Custom Landing Pages and our creative services.

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How can I get more information about advertising with Lake Quincy Media?

You can learn more about the kinds of advertising available within our network by viewing our online media kit. For a free advertising proposal please contact us.

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Does Lake Quincy Media provide assistance with creative or campaign design and optimization?

Yes, we are happy to provide advice and guidance on creative design and campaign optimization for any of our customers as part of our standard world-class service, at no additional charge.

We also offer a full line of creative and design services. Many people think of ad design as all they need, but a successful landing page is every bit as important and even more difficult to get right. Whether you need help crafting a compelling offer, designing an attention-grabbing creative or developing a convincing landing page, we can help you ensure that you're set up for success. See our "Ad Design" page for some ad design tips or contact us for more information on these services.

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Why are you called Lake Quincy Media? What's that all about?

Lake Quincy is an actual lake (seen in the picture above) located on the north side of Kent, Ohio, which is near our office. We chose the name for a variety of reasons, including our fondness for the lake and the fact that the domain name lakequincy.com was available. We also wanted a unique name that was not just the usual "adjective noun" or (technology acronym)(whatever) combination.

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What kind of bird is that in your logo?

It is in fact a blue heron (not a penguin) like the one pictured below: